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Posts by category: Beauty Industry Insights

Why do some beauty supply stores only sell to salons?
Beauty Industry Insights

Why do some beauty supply stores only sell to salons?

In my exploration, I found that some beauty supply stores sell exclusively to salons due to several reasons. These stores often carry professional-grade products that require specific application techniques, which are best handled by trained professionals. Additionally, selling to salons allows these stores to maintain a controlled distribution, ensuring that their products are used correctly and effectively. Furthermore, this strategy also helps to build and nurture a loyal customer base in the competitive beauty industry. Lastly, it supports the salons in providing unique services which can't be replicated at home.